10/31/2004
All N Poker announces the national launch of No-Limit Texas Holdem clothing and accessories. For the first time fans of the World Poker Tour and ESPN's World Series of Poker a brand to identify with their favorite sport.
Building on the soaring popularity of No-Limit Texas Holdem Poker, All N Poker is going all in with the national introduction of its line of No-Limit Texas Holdempoker clothing and accessories. No-Limit Texas Holdem players and fans have not previously had a brand linked to their favorite game.
擢inally fans of No-Limit Texas Holdem have a product that shows everyone they aren't afraid to go all in,� said 24 year-old All N Poker co-founder Will Hunt. 展ith products featuring slogans such as 船ominate the Table' and 租o you go all in?' fans of the World Poker Tour and the World Series of Poker now have a complete line of t-shirts, hats and visors to wear at the poker table, on campus or around town,� Hunt said.
Product introductions began at the $1 million Legends of Poker Tournament at the Bicycle Casino in Los Angeles and at several casinos in Las Vegas. In addition to marketing at casinos and cardrooms, the company plans to run Holdem tournaments at college campuses across the United States in the 敵o All In Tour.� The first stop is Sept. 25 in Sacramento, CA. Advance registrations will be accepted online at Allnpoker.com.
展e've built this brand based on quality products and word of mouth,� said co-founder Pat Maloney. 撤eople are telling their friends about All N Poker on campus and at their weekly poker games at casinos which is creating excitement about the brand.� Additional announcements are expected about affiliations with poker-playing celebrities and professional poker players interested in All N Poker sponsorship and endorsements.
All N Poker is the exclusive provider of clothing for fans of No Limit Texas Holdem poker. The company was founded by two 24 year-old friends who have been playing Texas Holdem since high school. They were excited by all the attention the sport received after Chris Monkeymaker won the 2003 World Series of Poker. Figuring that it was time for Texas Holdem players to have a brand of their own, they launched All N Poker, 典he ONLY Name in No-Limit Texas Holdem gear.�
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